Singapore-based insurtech 360F and AXA announced that they will be launching a full-scale production of their advisory tool “My FinScore”.

360F had enabled the launch of My FinScore with AXA Singapore earlier this month which was made available to the latter’s 700-strong agency force and their customers.

The two entities had previously partnered to embark on a Proof-Of-Concept for My FinScore in 2021 which had yielded a positive outcome.

Using 360F’s flagship solutioning optimiser and scoring system, AXA Singapore educates customers to discern their options and its distribution force to deliver a seamless advisory experience.

Powering the “My FinScore” self-discovery tool is some of 360F’s microservices, including its flagship solutioning optimiser 360-ProVestment®, instinctive scoring system 360-HappiU® and low-code quotation engine, 360-Quote®.

Michael Gerber, CEO of 360F, says

“Among the trends accelerated by COVID-19 is buyer empowerment, a self-engaging behavior that will endure beyond the pandemic. This is a beneficial development for the financial advisory industry as engaged intent is the pre-requisite for a productive advisor-client relationship.

We are honored that AXA Singapore use our innovation to help their financial consultants establish with their customers the trust levels necessary for an excellent advisory experience.”